I was recently featured in AZ Big Media in an article exploring how today’s sales leaders are using technology in smarter, more creative ways to drive results.
The piece, “Using tech in sales: 18 creative ways to use online platforms to your advantage,” highlights practical strategies for modernizing the sales process—and I was honored to contribute one of them.
In my section of the article, I talked about a simple shift we made at EZSolution that delivered a big impact: turning our everyday email signatures into a sales tool. By adding a straightforward “Book a Meeting” link, we transformed routine communication into a measurable lead generator. Within the first month, our meeting bookings jumped by nearly 30%, all from a change that took just minutes to implement.
It’s a great example of how small, intentional tweaks can make a real difference—especially for busy business owners who don’t have time for complicated funnels or gimmicks.
I’m grateful for opportunities like this to share practical, real-world marketing and sales insights with entrepreneurs who want clarity and strategies they can actually use.
Read the full AZ Big Media article here → https://azbigmedia.com/business/using-tech-in-sales-18-creative-ways-to-use-online-platforms-to-your-advantage/